Nothing comes easy they say, selling is not an exception. Selling requires a lot of hard work coupled with your savvy and skills. If you commit to learning the basics and strategies for selling and closing, then it will be a walkover for you.
Here are 5 tips that will help you increase your sales online even though you are a beginner:
Master your platform
There are easy hacks to thrive on different platforms. You need to master your preferred platform and learn how to leverage it for increasing sales.
Different platforms have different sales techniques. For instance, the way you market on WhatsApp is different from Facebook marketing likewise Twitter.
If you have online shops where your products are displayed then you also need to learn how to sell there too. Research on your preferred platforms and learn the sales tricks. You can watch videos on YouTube to learn more on how to maximise your choice platform for more sales.
Know and understand your buyers.
What you sell will determine who your buyers will be and you must research and understand them to be able to communicate and access them. When you know who your customers are, it helps you select the platform you will use to get your product is right in their faces and when you understand them, it will be easy for you to win them over different marketing strategies.
Click the link below to learn how to understand your buyers:
Sell Yourself First
If you can sell yourself, anything you sell will sell. People find it easy to buy from you when they like and trust you. They need to see that you are authentic, reliable, and full of value.
Someone like Dan Lok, John Obidi, Emmanuel Akpe and the likes have been able to sell themselves over the years as people of value, hence, they don’t shout too much before their products or services are sold.
If you can build yourself/brand as an authority in your niche or as someone that can deliver, you will find it easy to sell your products/services.
Become an influencer, not a popular jingo, but someone who has built a strong authority around his/her niche that commands attention. Read here to see how you can blow on social media
If you don’t know how to sell yourself, read here to access easy hacks that will help you sell yourself to your audience here:
Always Sell The Solution.
Don’t ever go in with the mind of “I need money” even though everyone knows that without money, there is no deal but you have to be a solution provider first before the money. Money follows solution. If you commit to solving problems, people will pay you to get theirs solved.
Your audience won’t care about what you are selling as much as they do about the solution you’re offering. that’s why anytime you sell, you have to be solution-driven.
Always Answer The Question In Their Minds.
Your Customers are full of questions about your product. Questions ranging from, “why they should buy your product and why should they trust you?” Therefore, ensure to answer their questions, it could by FAQ, creating content that addresses their anticipated questions, or be ready to answers all their questions during one-to-one conversation.
Stacking your credibility and testimonials helps to not limit the questions on people’s mind. Note that failure to provide answers can make you lose sales.
Click here to see what will make your audience buy from you
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See also: Top 10 Most Profitable Business Ideas in Africa
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